Computer programs for controlling and managing access server applications, for application and database integration, for computer system and application development, deployment and management, for customer relationship management, for creating searchable databases of information and data, and for providing an on-line database to provide statistical analysis and produce notifications and reports, all for use in the field of marketing and advertising, excluding computer programs for generating character fonts; computer software for controlling and managing access server applications, for application and database integration, for computer system and application development, deployment and management, for customer relationship management, for creating searchable databases of information and data, and for providing an on-line database to provide statistical analysis and produce notifications and reports, all for use in the field of marketing and advertising, excluding computer software for generating character fonts; econometric modelling software

Advertising, marketing and promotional services; business management; business administration; customer relationship management; business data analysis and appraisal services; business data analysis of organisation, operation and supervision of sales and promotional incentive schemes to promote the sale of products and services of others; sales management services; business consulting in the field of brand management and business advisory and consultancy services relating to licensing fee structures; brand creation services, namely, creating and updating advertising material, and creative and strategic consultation regarding development and production of marketing campaigns for others; brand positioning services; brand evaluation services; corporate identity services; business strategy, development and planning services; market segmentation consultancy services; conducting marketing studies; market research and analysis services; marketing cost analysis; business planning, surveys and appraisal services; pricing analysis; provision, compilation and analysis of business information, business statistics and commercial information; provision of computerized business information data; data management services for the collation of marketing and other business and demographic data; consultancy services in relation to marketing effectiveness; marketing mix modelling services; business performance management services; business data analysis in the field of data science and consultancy services therefor; marketing analysis in the nature of digital media attribution measurement and optimization services; customer segmentation services, namely, marketing services in the nature of conducting consumer tracking behaviour research and consumer trend analysis; planning of marketing strategies; information, advisory and consultancy services relating to the aforesaid

Brand financial valuation services

Consultancy in the field of design, testing, research and implementation of computer software, computer hardware and computer programming for use in the field of marketing and advertising; consultancy services in relation to econometric modelling software; research and development of computer hardware and software; computer rental and updating of computer software; computer software design; computer database leasing, namely, rental of database servers; research, design and development of new products; computer software design, development and deployment; implementation of software for reporting, simulation and optimization of marketing spend; providing temporary use of online non-downloadable computer software for controlling and managing access server applications, for application and database integration, for computer system and application development, deployment and management, for customer relationship management, for creating searchable databases of information and data, and for providing an on-line database to provide statistical analysis and produce notifications and reports, all for use in the field of marketing and advertising; consultancy services relating to the aforesaid