Platform as a service (PAAS) featuring computer software platforms that enables Internet and application users to create, upload, post, bookmark, view, annotate, share, follow and discover data, information and multimedia content; computer services, namely, creating an online community for registered users to participate in discussions, get feedback from their peers, form virtual communities, and engage in social networking services in the field of general interest; providing a web site and computer software applications featuring downloadable and non-downloadable software that enables electronic communications network users to create, upload, post, bookmark, view, annotate, share, follow and discover data, information and media content; PLATFORM AS A SERVICE (PAAS) FEATURING computer software platforms featuring downloadable and non-downloadable software that enables electronic communications network users to create, upload, post, bookmark, view, annotate, share, follow and discover data, information and media content; hosting an interactive platform FEATURING online downloadable and non-downloadable software for uploading, posting, showing, displaying, tagging, sharing and transmitting messages, comments, multimedia content, photos, pictures, images, text, information, and other user-generated content; developing and hosting a server on a global computer network for the purpose of facilitating e-commerce via such a server; PLATFORM AS A SERVICE (PAAS) FEATURING SOFTWARE for mobile device communication, namely, providing downloadable and non-downloadable software that facilitates sharing and discovering information and media content via mobile devices; PLATFORM AS A SERVICE (PAAS) FEATURING SOFTWARE for networked communications, namely, providing downloadable and non-downloadable software that facilitates sharing and discovering information and media content via local and global computer, mobile, cellular, electronic, wireless, and data communications networks