The mark consists of the terms "URBAN CABANA" that are shown in gold lettering with a shadow effect. Above these terms is a design of a beach shown in a brown circle with green grass, tan sand, and two brown palm trees. There is a brown bird flying above the palm trees across the sunset in the sky, which is shaded from left to right in blue, tan, orange, and yellow. At the base of the beach scene is a stylized blue wave extending from left to right. A flower with red, orange, and brown shaded petals overlaps the blue wave on the bottom right hand side of the circle. The wave and flower are shaded with a brown and white outline.