The mark consists of the words "SPORTIN' TAILS" above a stylized image of three animals that are interlinked. The words "SPORTIN' TAILS" are in a stylized font and have some of the letters purposely distressed to include drips and splatter marks. Above the "T" and the "N" in "SPORTIN'" are two swirls that move upward and cross above the "I" in "SPORTIN'". Located directly below the word "SPORTIN'" is the image of the three animals the first from left to right is a male deer or buck the second a bear and the third is a shark. The full body of the deer is in front of the bear. The deer is up on its hind legs slightly with the head turned towards its own tail. The bear is standing upright with its mouth open as if in the midst of a growl. The shark's body is in front of the bear with the exception of the tail which is curved around and falls behind the bear's legs. The deer and the shark heads face the center of the mark.