Administration of a customer loyalty program which provides incentives, rewards, contests, discounts, communication alternatives, and other benefits associated with increasing customer shopping frequence and higher per visit spending; Consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of frequent flyer program that allows members to redeem miles for points or awards offered by other loyalty programs; Contests and incentive award programs to promote the sale of products and services of others; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Customer relationship management; Incentive award programs to promote the sale of products and services of others; Marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; Promoting the goods and services of others by means of the issuance of loyalty rewards cards; Promoting the goods and services of others by means of word-of-mouth and nontraditional marketing programs; Providing incentive award programs for customers and employees through the distribution of prepaid stored value cards for the purpose of promoting and rewarding loyalty; Providing incentive award programs for customers through issuance and processing of loyalty points for on-line purchase of company's goods and services; Retail store services in the field of grocery, convenience stores, drug stores and other retail establishments featuring a bonus incentive program for customers