The mark consists of a portrait of an Australian shepherd dog with the words "BUDDY SAUCE" to the right and "CHILI SAUCE THAT WILL CAPTURE YOUR TASTE BUDS THE WAY BUDDY CAPTURED OUR HEARTS." below; a portrait of a jack russell terrier with the word "BAILEY" to the right and "A VEGETARIAN CHILI MADE WITH FOUR DIFFERENT BEANS FOR PROTEIN AND A TON OF FLAVOR." below; a portrait of a collie with the word "COLLIE" to the right and "A SOUTHERN COLE SLAW TOPPING THAT IS AS FRIENDLY AS THE COLLIE HERSELF." below; a portrait of a golden retriever with the words "GOLDEN RETRIEVER" to the right and "MACARONI AND CHEESE TOPPING MADE WITH FIVE CHEESES GIVING ITS UNIQUE TASTE AND GOLDEN COAT." below; a portrait of an Italian greyhound with the words "ITALIAN GREYHOUND" to the right and "ITALIAN MEAT SAUCE THAT HAS BEEN IN THE FAMILY FOR FOUR GENERATIONS." below; a portrait of a German shepherd dog with the words "GERMAN SHEPARD" to the right and "WHAT IS MORE GERMAN THAN A HOT DOG TOPPED WITH SAUERKRAUT AND SOME UNIQUE SPICES?" below; a portrait of an Irish setter with the words "IRISH SETTER" to the right and "THIS SECRET BARBEQUE SAUCE WILL ENERGIZE YOUR TASTE BUDS LIKE THE SPIRIT OF AN IRISH SETTER." below; a portrait of a bichon frise with the word "BISHON" to the right and "A SWEET PEPPER RELISH THAT IS AS SWEET AS THE BISHON ITSELF." below; a portrait of a chocolate Labrador with the words "CHOCOLATE LAB" to the right and "THIS SAUCE WILL SURPRISE YOU: BAKED BEANS, BROWN SUGAR, SEASONINGS AND A HINT OF CHOCOLATE." below; a portrait of a yellow Labrador with the words "YELLOW LAB" to the right and "WHAT DOG IS MORE LOYAL THAN THE YELLOW LAB? THIS CORN DOG WILL PLEASE YOUR TASTE BUDS." below; a portrait of a black Labrador with the words "BLACK LAB" to the right and "ONE OF THE MOST POPULAR BREEDS IN AMERICA WILL BE ONE OF YOUR TOP CHOICES AS WELL. TRY THIS BLACK BEAN ARTICHOKE HUMMUS TOPPING." below; a portrait of a Chihuahua with the word "Chihuahua" to the right and "THIS FRESH MADE SALSA IS AS FRESH AS A HIGH STRUNG CHIHUAHUA: A REAL REFRESHING DOG." below; a portrait of a rottweiler with the word "ROTTWEILER" to the right and "PINEAPPLE AND HABANARO PEPPER MIX. THIS SWEET DOG HAS A REAL BITE." below; a portrait of a dachshund with the word "DACHSHUND" to the right and "PLAIN HOT DOG AVAILABLE IN BEEF, TURKEY, OR VEGGIE" below; a stylized question mark with the words "MIX BREED" to the right and "MAKE YOUR OWN BREED BY MIXING ANY TWO TOPPINGS FOR $1.00 MORE." below; and a portrait of a scruffy dog with the words "JUNKYARD DOG" to the right and "TRY A DOG WITH ALL TWELVE TOPPINGS ON IT! A REAL JUNKYARD DOG THAT WILL FILL YOU UP!" below.