The mark consists of Black and silver or white nameplate. The plate is rectangular in shape and is approximately twice as wide as it is tall (2:1 width to height ratio). The background or body of the plate is black in color. It bears the word "LANDMARK" in silver or white uppercase letters on the upper left corner. Bears the phrase "ENERGY EFFICIENT MOTOR" in silver or white uppercase letters on the upper right corner. Contains silver or white text labels corresponding to blank silver or white rectangular form spaces for entry of product information. Bears words "BOISE, ID." followed by applicant's telephone number, both in silver or white text, at lower left corner of plate.