On-line wholesale and retail store services featuring a wide variety of consumer goods of others; Advertising and marketing services, namely, promoting the goods and services of others; Operating online marketplaces for sellers, buyers, and traders of goods and services; online trading services in which sellers post products or services to be offered for sale, and purchasing, bidding, or trading is done via the Internet in order to facilitate the sale of goods and services by others via a computer network; On-line auction services; Commercial evaluation and rating of consumer goods for others prior to purchase; Providing a searchable online advertising guide featuring the goods and services of online vendors and traders; Providing a searchable online commercial evaluation database for the evaluation of goods and services for buyers, sellers, and traders; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; services in the nature of intellectual property claims management, namely, Processing and administration of claims of intellectual property owners against third party sellers and traders