Proximity sensors; electronic proximity switches; proximity transmitters and receivers; electronic location sensors and switches; transponder location system; location and proximity devices, namely, electronic audio, radio and digital signal sensors, switches, transmitters, and receivers for enabling wireless connectivity to mobile devices wireless transmitters and receivers; computer software, namely, mobile applications that manage content for facilitating shopping, entertainment, service transactions, location services, video, augmented reality experiences, tracking customer rewards and incentive program performance; and computer software for retail inventory management, video telephony, and electronic commerce to allow users to perform electronic business transactions via a global computer network; and downloadable computer software for analyzing website traffic and online user behavior

Business monitoring and consulting services, namely, tracking web sites and applications of others to provide strategy, insight, marketing, and sales information; promotional services, namely, promoting the goods of others by means of providing online coupons; consumer loyalty services for commercial, promotional, and/or advertising purposes, namely, providing incentive award programs for customers through the issuance and processing of loyalty coupons for frequent use of participating businesses; advertising and marketing services; business consulting services in the field of location and proximity devices, transmitters, sensors, and switches; business consulting in the field of electronic commerce transactions; business research in the field of electronic commerce; and consumer research services in the field of electronic commerce, namely, researching consumer behavior data to generate reports and analyses for others

Financial transaction services, namely, providing secure commercial transactions and payment options using a mobile device at a point of sale

Transmission of data and information by electronic means; and communication and telecommunication services, namely, transmission of voice, data, graphics, images, audio and video by means of telecommunications networks, wireless communications networks and the Internet

Platform as a service (PAAS) services featuring computer software platforms for use in the management of location and proximity devices, transmitters, sensors, and switches; technical consulting in the field of location and proximity devices, transmitters, sensors, and switches; technical support services, namely, monitoring and managing location and proximity devices, transmitters, sensors, and switches; design and development of computer software; research in the field of location and proximity devices, transmitters, sensors, and switches; platform as a service (PAAS) services featuring computer software platforms for use in the management of electronic commerce transactions; technical consulting services in the field of computer software and hardware for use in electronic commerce transactions; technical support services in the field of electronic commerce transactions; developing and hosting a software platform for the purpose of facilitating electronic commerce transactions; research in the field of computer software for use in conducting electronic commerce transactions; and providing temporary use of non-downloadable computer software for analyzing website traffic and online user behavior