Providing non-downloadable software and non-downloadable internet-based software applications for use in online communications, social media, social networking, content curation, personalized shopping recommendations, e-commerce and affiliate marketing; website services for use in social media, namely, creating an on-line community for registered users to participate in social networking, providing customer-defined generated content and content of others automatically selected and customized based on the known or estimated geographical location of an Internet, mobile telephone or other wired or wireless digital network based customer; providing new product design information featuring products for sale via the internet