The mark consists of a black, gray, dark gray, blue and orange bike parked in blue and white snow fluffed up under each tire on a pale blue, blue, dark blue, white and gray snowy hill with the outlines of gray and white trees against a sky of blue, green, lime green and yellow, all within a stylized circle in the design of a gear with the black and white word Infatuation in the lower right-hand corner of the gear design, all against a rectangular background of black fading to gray.