Computer application software for mobile and desktop devices, namely, software that creates a real-time social network among users of the software and permits those users to organize and execute a wide variety of personal and community activities and events, to invite others to participate in such activities and events, to transmit information about the personal and community activities and events to other users of the software and to receive information about other users' activities and events from those users, and to set up and maintain a database for the purpose of recording activity and event participation and information regarding personal and community goals; and computer application software for mobile and desktop devices, namely, software that provides users with information regarding the brands, products and services of others, and that markets and promotes those brands, products and services by organizing, administering and executing sponsored campaigns, activities and events for others

Business consultation; Business marketing consulting services; Consultation services, namely, creative and strategic consultation regarding development and production of marketing campaigns for others; Advertising and marketing; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; Arranging and conducting marketing promotional events for others; Advertising and promotion services and related consulting; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Advertising services, namely, promoting the brands, goods and services of others; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with a wide range of consumer-determined, consumer-organized, and consumer-implemented events and activities; and Promoting brand awareness, brand loyalty, and the goods and services of others by organizing and administering, and facilitating the organization of, sponsored events and brand awareness campaigns, through public, social networking, and proprietary communications channels

Providing information, news and commentary in the fields of entertainment, recreation, leisure activities, food, cuisine and the culinary arts; Providing information relating to organizing community sporting and cultural activities, contests and games; Organizing community and personal activities and events for recreational, leisure, sporting, entertainment, educational and charitable purposes; Entertainment services, namely, providing information by means of a global computer network in the fields of celebrities, entertainment, and popular culture

Software as a service (SAAS) services featuring software that creates a real-time social network among users of the software and permits those users to organize and execute a wide variety of personal and community activities and events, to invite others to participate in such activities and events, to transmit information about the personal and community activities and events to other users of the software and to receive information about other users' activities and events from those users, and to set up and maintain a database for the purpose of recording activity and event participation and information regarding personal and community goals; and Software as a service (SAAS) services featuring software that provides users with information regarding the brands, products and services of others, and that markets and promotes those brands, products and services by organizing, administering and executing sponsored campaigns, activities and events for others; Creating and hosting an on-line community to enable users to organize and execute a wide variety of personal and community activities and events, to invite others to participate in such activities and events, to transmit information about the personal and community activities events to other users and to receive information about other users' activities and events from those users, and to set up and maintain a database for the purpose of recording activity and event participation and information regarding personal and community goals, and to enable businesses to interact with users for promotional purposes and for purposes of brand awareness and brand loyalty through sponsored campaigns, activities and events

Providing an interactive web site for persons to locate other individuals with similar interests to participate with them in, or accompany them to, events and activities; On-line social networking services; Providing on-line computer databases and on-line searchable databases in the field of social networking; Provision of a web site featuring information on personal interests, hobbies and lifestyles