The mark consists of the design features of the front of a cereal box package. The dotted outline for the package is intended to show the position of the mark and is not part of the mark. A banner design which has the words "GOLDEN FOODS" in white letters on a red background appears in the upper left corner. Two wavy lines in blue and yellow appear at the bottom of the banner design. Below the banner is a fanciful dinosaur character in green outlined in black is reaching out to a yellow bowl of multicolored cereals appearing in colors pink, blue, yellow, orange, and green with white milk splashing out of the bowl. The fanciful dinosaur has raised eyebrows, an open mouth bearing teeth and tongue sticking out. In his right hand he holds a gray spoon outlined in black. The color red appears in the dinosaur's tongue. The color white appears on the teeth and the eyes of the dinosaur. The color black appears in the depiction of the eyes, eyebrows, nostrils and inside of the dinosaur's mouth. The color yellow appears on the left cheek and chin of the dinosaur and on his torso. Two pieces of cereal in colors yellow and blue appear below the words "GOLDEN FOODS" and are flying out of the bowl of cereals. Below the dinosaur and bowl, the stylized word "FRUITY" is located above the stylized word "SAURUS" and both words are outlined in black and white. The color pink appears in the letters "F", "Y" and "A". The color yellow appears in the letters "R" and "T". The color blue appears in the letters "I" and "S". The color green appears in the letter "U". The wording "FRUITY SAURUS" is superimposed over two brown and light brown wooden slates outlined in black. There is a flow of white milk starting from the lower left corner and extending to the lower right corner of the package. There are two small plants in green in the lower and center of the package. The color purple appears in the background of the package.