The mark consists of a stylized depiction of a tulip flower comprised of three evenly spaced vertical petals, each petal separated by a thin line. Two evenly spaced thin horizontal lines run across the three petals. A half-circle design, opening to the left, overlaps the lower two thirds of the central petal. The half-circle design and the left petal have light shading to form an image of a lower-case letter "B". The rest of the tulip design is in a dark shade. The total tulip design forms an image of a letter "W". To the left of the tulip are stylized letters spelling out the word mark "BENEFITWALLET".