The mark consists of a dark brown braided pretzel with a dark brown hat with white stripe and white border on top of the pretzel and a dark brown bow below the pretzel, and a brown mustache at the braid of the pretzel; the word "Since" in dark brown with brown lines above and below it and a dark brown star above the line is to the left of the pretzel; the word "1889" in dark brown with brown lines above and below it and a dark brown star above the line is to the right of the pretzel; and the entire pretzel and words are framed with a dark frame edges on a light brown background; the words "Pretzel Baron" in dark brown are below the framed pretzel image, and the words "Three Generations of Pretzel Baking Masters" in white are in a brown ribbon below the words, "Pretzel Baron."