The mark consists of a beach scene with blue sky and white spraying water with the literal element "PARROT BAY" in blue stylized lettering and "LIGHT" in light blue stylized lettering and behind which appears a parrot with wings spread and colored in red, yellow and blue, all appearing on the top middle of the mark. Above the parrot appears the literal element "SAME GREAT TASTE 33% FEWER CALORIES*" in blue lettering on the top and bottom of which are thin blue lines and under which appears the literal element "*THAN THE ORIGINAL PARROT BAY FROZEN PIÑA COLADA MALT DRINK" in blue. Below the "PARROT BAY LIGHT" element "FREEZE" in blue with a snowflake design above and the literal element "FOR ABOUT 6 HOURS. LET STAND AT ROOM TEMPERATURE FOR 15 MINUTES" underneath. To the right of this appears the literal element "SQUEEZE" in blue with an arrow and squeezed pouch design above and the literal element "TO WAKE UP THE LIQUID INSIDE. TO THAW FASTER, RUN WARM WATER OVER THE POUCH" underneath. To the right of this appears the literal element "SERVE" in blue with a pouring pouch design above and the literal element "STRAIGHT FROM THE POUCH OR IN A GLASS AND ENJOY" underneath. Below these elements appears the literal element "DO NOT MICROWAVE. RESULTS MAY VARY DEPENDING ON FREEZER TEMPERATURES. IF YOU HAVE A COLD FREEZER, LEAVE THE CONTAINER OUT A FEW MINUTES BEFORE HANDLING" in blue lettering. Appearing across the mid-bottom is a white rectangular wood sign with the literal element "LIGHT FROZEN PIÑA COLADA" in blue stylized lettering under which is the literal element "FREEZE & SQUEEZE" in white stylized lettering across a wide blue line. Under this element appears the literal element "*COMPARED TO 281 CALORIES PER 10 OZ SERVING IN THE ORIGINAL PARROT BAY FROZEN PIÑA COLADA MALT DRINK. PER 10 OZ. SERVING - AVERAGE ANALYSIS: CALORIES 187, CAROHYDRATES 31.0G, FAT 0G, PROTEIN 0G" in blue, under which appears a stylized circle and line design with the literal element "BEVERAGE ALCOHOL" with stars in blue. Under this design in black lettering appears the literal element DRINK RESPONSIBLY WWW.DRINKIQ.COM SALE OF THIS PRODUCT TO INDIVIDUALS UNDER TWENTY-ONE YEARS OF AGE IS PROHIBITED".