The mark consists of a man wearing a black shirt with yellow buttons, black pants, green vest with a yellow button, red neckerchief, brown and white boots, black spurs with yellow button, and a brown sombrero with white, green and red lines. The man is wearing a red belt with a yellow buckle and a yellow S in the middle of the buckle. The man is holding a brown taco with green, red and white stuffing in one hand and making a 'thumbs-up' sign with the other hand. His face and hands are brown. He has two white teeth and red tongue. His face bears black sideburns and a black fu manchu mustache.