Operating on-line marketplaces for sellers and buyers of goods and/or services; on-line trading services to facilitate the sale of goods by others via a computer network and providing evaluative feedback and ratings of sellers' goods and services, the value and prices of sellers' goods, buyers' and sellers' performance, delivery, and overall trading experience in connection therewith; providing information pertaining to procurement, buying, selling, and tendering information and opportunities relating to goods and services via telephone, the internet, electronic mail, and physical business locations; retail, on-line retail, wholesale, and on-line wholesale store services featuring a wide variety of agricultural products and products sourced from agricultural products; promoting the goods and services of others