Computer hardware and software for making and processing payment transactions with credit cards, debit cards, gift cards, cash, and other payment forms; financial software and accessories for businesses operating a physical "brick-and-mortar" store presence or online marketplace for exchanges of good and services with other users to accept payments based on itemized inventories for mobile devices, namely, portable computing devices with internet connectivity, phones, smartphones, tablet computers, computers, touchscreens, computer terminals, electronic or computing watches, electronic or computing eyeglasses, and interactive computer kiosks comprising computers, computer hardware, computer peripherals, and computer operating software, cash registers, and other point of sale systems, namely, phones, smartphones, tablet computers, computers, touchscreens, computer terminals, and interactive computer kiosks comprising computers, computer hardware, computer peripherals, and computer operating software; analytic tools relating to payment processing and tracking, namely, portable computing devices with internet connectivity, phones, smartphones, tablet computers, computers, touchscreens, computer terminals, electronic or computing watches, electronic or computing eyeglasses, and interactive computer kiosks comprising computers, computer hardware, computer peripherals, and computer operating software, and computers for tracking sales and purchase history; customer relations and loyalty program tools for businesses, namely, portable computing devices with internet connectivity, phones, smartphones, tablet computers, computers, touchscreens, computer terminals, electronic or computing watches, electronic or computing eyeglasses, and interactive computer kiosks comprising computers, computer hardware, computer peripherals, and computer operating software, and computers for creating, designing, attributing and distributing incentives and sales offers; optical character recognition software; software for use in facilitating payment transactions; software for inventory management; software for obtaining alternatives to paper signatures in a financial transaction; software for generation and delivery of electronic receipt; software for determining the location of a consumer; software relating to processing payment transactions based on the location of a consumer; software for collecting consumer behavior; software relating to processing payment transactions based on consumer behavior

Financial services for making, processing and reconciling payment transactions with credit cards, debit cards, gift cards, cash, and other payment forms; financial analysis services in the fields of payment processing, payment tracking, customer relations and loyalty programs, and business optimization; financial services for processing payment transactions based on the location of a consumer; financial services for others for reconciling payment transactions based on credit cards, debit cards, gift cards, and other forms of payment

Providing electronic transmission of payment transactions and related information, merchant-customer communications, and advertising and promotional materials via a global computer network; providing electronic transmission of financial and business information between and among customers and businesses

Cloud computing featuring software for use in facilitating, processing, managing, and verifying financial transactions; providing temporary use of non-downloadable software for use in facilitating, processing, managing, and verifying financial transactions; providing temporary use of non-downloadable software to gather consumer behavior data