The mark consists of Mark consists of a double-lined circle with the stylized words "Vape Mode" within it. The letters "V" and "M" connect at one point and partially protrude outside the circle. The letter "V" has a liquid drop in between its opening. The letter "M" is made to look almost like a lightning bolt. A geometric simulation of an electronic cigarette is to the outside left and right of the circle. The electronic cigarette is made to cut horizontally across the outside of the circle with the exception of the inside of the circle. On the left portion of the electronic cigarette is a small lightning bolt. On the right portion of the electronic cigarette is simulation of a cloud of vapor. The words "TURN ON TO VAPE" are at the bottom in this presentation. The letter "O" in "ON" a power symbol instead. The letter "A" in " VAPE" was turned into an upside down "V".