Management of professional athletes, celebrities and others; Business consulting and management services for others; Arranging of contractual services with third parties; Negotiation and settlement of commercial transactions for athletes, celebrities and others; Consulting, development, management and marketing of brands for athletes, celebrities, and other individuals and businesses; Consulting services in the field of managing intellectual properties; Advertising, marketing and promotion services in the field of professional sports and entertainment; Advertising and publicity services, namely, promoting the goods, services, brand identity and commercial information and news of others; Promotion of products and services of third parties through sponsoring arrangements and license agreements relating to sporting and other events; Event planning and management for marketing, branding, promoting or advertising the goods and services of others; Arranging and conducting special events for commercial, promotional or advertising purposes; Promoting sports competitions and events of others; Media monitoring services, namely, monitoring print media, television, radio, and other media related to athletes, celebrities and other brand owners, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; Public relations and publicity agent services; Business consultancy and advisory services provided to the media industry; Association services, namely, promoting the interests of athletes, celebrities and brand owners; Charitable services, namely, assisting athletes, celebrities and others in establishing charities, and conducting and promoting special events to raise money for charities for business purposes