Promoting the goods of others, namely, providing information regarding discounts, coupons, rebates, vouchers and special offers for the goods of others; Promoting the sale of goods and services of others through electronic couponing, promotions and discounts; Administration of a card based or a cardless customer loyalty program which utilizes a points based reward system and rewards consumers for their purchases or frequent visits at any participating businesses in the form of points to make purchases at any participating businesses; Promoting the goods and services of others by means of the issuance of loyalty rewards cards and/or accounts; Customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; Cooperative advertising, marketing and promotion of goods and services of others