The mark consists of an illustration of Hulk Hogan in shades of light tan, dark tan, medium brown, and dark brown flexing and holding a red and yellow surfboard outlined in black. Hulk Hogan has black detailing and is wearing a medium brown cross around his neck with a black chain. Hulk Hogan has yellow hair and a yellow moustache, white sunglasses with black lenses, a red bandanna with the name "HOGAN" in yellow on it. Hulk Hogan is standing in front of the ocean in shades of light blue, medium blue, and dark blue. The sky behind him fades from medium blue at the top to light blue and then to white at the horizon. Around Hulk Hogan is a stylized circular shape in dark, medium, and light brown made to look like wood. Below Hulk Hogan is the wording "HOGAN'S BEACH TAMPA, FLORIDA," with the word "HOGAN'S" in light, medium, and dark brown, the word "BEACH" in red and yellow, and the wording "TAMPA FLORIDA" in light tan. All of the wording is on an oval shape that has an overall wooden look, with the outline of the oval being in medium brown and the interior being dark brown, made to look like wood.