electronic cigarettes, electronic cigars, electronic pipes,; electronic cigarette atomizers, electronic cigarette cartomizers, electronic cigarette clearomizers; replaceable electronic cigarette cartridges; electronic cigarette refill liquids; electronic cigarette batteries and battery chargers; cigar and cigarette boxes not made of precious metal; cigarette lighters not made of precious metal; matches; Paper packaging for cigarettes and cigarette accessories; cigarette cases made of paper and cardboard; manuals and instructional materials; paper-based advertising material; Retail services, namely, on-line and in-store sale of electronic cigarettes and accessories therefor; advertising services in the nature of customer loyalty programs