Business administration services for processing sales made on the Internet; Business services, namely, providing computer databases regarding the purchase and sale of a wide variety of products and services of others; Contests and incentive award programs to promote the sale of products and services of others; Incentive award programs to promote the sale of products and services of others; Providing incentive award programs for customers through issuance and processing of loyalty points for on-line purchase of a company's goods and services; Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; The bringing together, for the benefit of others, of a variety of goods and services, enabling customers to conveniently view and purchase those goods and services from an Internet web site particularly specializing in the marketing of the sale of goods and services of others