The mark consists of two blue horizontal rectangles with rounded corners overlapping a larger vertical rectangle with rounded corners in shades of yellow. There is a black border around the entire mark except for the right and left ends of the two blue rectangles which are blue. The top blue rectangle contains the word "BECHEROVKA" in white with a silver horizontal line above and below. At the center of the yellow rectangle is the word "ORIGINAL" in blue and the words "SINCE 1807" in blue script below that. In the lower blue rectangle is the signature "Jan Becher" in silver script with a silver horizontal line above and below. Overlapping the top of the lower blue rectangle is a red circle with blue and silver borders; in the circle are a stylized number "4" and the letters "J" and "B" in silver. In the yellow rectangle behind the red circle and the words "ORIGINAL SINCE 1807" are rays in shades of yellow.