The mark consists of an orange ring; within the orange ring is a yellow ring; along the bottom of the yellow ring is the word "Sucka" formed by green letters with black borders followed by a green exclamation mark with black borders; above the word "Sucka" is the stylized word "BIG" in which the letters "B" and "G" are yellow with black borders and between the letters "B" and "G" is a lollipop which forms the equivalent of the letter "I"; the lollipop has a purple head with black borders and a stick formed by black outline; behind the lollipop head is a red happy face with a black border with a mouth and eyes formed by black coloring. The happy face includes a red tongue that extends upwards from the mouth and black eyebrows which are located above the border of the happy face; there are two blue drops coming out of the mouth. The white in the mark represents transparency and is not claimed.