The mark consists of the word "HEROES" in large block letters outlined in black, with the "H" and "S" of the same size and slightly larger than each "E", which are the same size and slightly larger than the "R" and "O." The block "H" and first "E" are colored in mottled shades of blue with white star shapes. The black areas in the "H" and "E" represent shading. The remaining block letters are colored in white and red with some gray areas. It is as if the entire word, "HEROES", were cut out of an American flag, fluttering in the wind. Centered above the word, "HEROES," is a stylized image of a hawk in flight with wings fully extended horizontally from the first "E" to the second "E." The hawk is blue with white areas representing transparent areas so that the background is visible. The word "WELCOME" is in blue, lowercase script and is centered below the word "HEROES". The "W" in "WELCOME" begins below the middle of the first "E" in "HEROES," and the last "E" in "WELCOME" appears below the second "E" in "HEROES." The script flourishes at the beginning and end of "WELCOME" extend just past the "H" and "S" in "HEROES".