Design and development of computer software; design and development of mobile applications, websites, mobile websites, microsites, and client interfaces; design, development of rich media smartphone, feature phone, handheld computer, and tablet mobile applications; computer software design and development services in the field of mobile and wireless applications; hosting digital content on the Internet; hosting online websites and webpages for others; application service provider, namely, hosting, managing, developing, and maintaining applications, software, and websites for others in the fields of advertising and marketing; application service provider, namely, hosting, managing, developing, and maintaining applications, software, and websites in the fields of advertising and marketing for delivery of localized, customized, and personalized content to handheld computers, mobile electronic devices, electronic entertainment devices, desktop computers, laptop computers, tablet computers, and video game systems; computer services, namely, hosting for others of websites and databases for tracking, monitoring, managing, collecting, analyzing, optimizing and reporting data regarding consumer preferences, behavior and lifestyles; consulting services in the field of software as a service (SAAS); software as a service (SAAS) services featuring software for the design and development of mobile applications, websites, mobile websites, microsites, user interfaces, and web-based advertisements; software as a service (SAAS) services featuring software for allowing companies to connect to consumers to deliver advertising and marketing content over global computer networks; software as a service (SAAS) services featuring software for merchandising, marketing, interactive marketing, advertising, and content aggregation via a mobile phone, wireless networks, and web based environments; software as a service (SAAS) services featuring software for the integration of text, audio, graphics, still images, and moving pictures into an interactive delivery for multimedia applications; software as a service (SAAS) services featuring software for designing, personalizing, and targeting the content of electronically delivered advertising and marketing content; software as a service (SAAS) services featuring software to enable the transmission of advertising and marketing campaigns to consumers via consumer electronic devices including mobile phones, portable media viewers, desktop computers, laptop computers, electronic entertainment devices, handheld computers, tablet computers, and video game systems; software as a service (SAAS) services featuring advertiser and marketer software tools for collecting, analyzing, forecasting, predicting, reporting, and sharing data and information about consumer advertising and consumer preferences, behavior, and lifestyles; providing advertisements, websites, mobile applications, microsites, social networking presentations, video games, audio files, video files, multimedia files, and multimedia presentations featuring consumer-defined and generated content and content of others selected and customized based on known demographic information for Internet, mobile telephone, and/or other wired or wireless digital network-based consumers