Operating an on-line marketplace featuring textbooks; Providing a buy-back and trade-in program for used textbooks of others; Administration of a textbook rental partner program for retail stores, namely, providing exhibition stands and booths, including related equipment, for textbook rental in retail stores; Administration of a student brand ambassador program, namely, arranging and conducting incentive reward programs to promote the sale of textbooks by means of student referrals; Issuing gift certificates which may then be redeemed for goods and services; Promoting textbook rental services through sweepstakes and contests

Textbook rental services; Providing newsletters in the field of information of interest to students via email; On-line journals, namely, blogs featuring information of interest to students; Rental of textbooks via an electronic kiosk; Entertainment services, namely, conducting sweepstakes directed to students; Administration of a student brand ambassador program, namely, providing an educational program for college students in the field of business administration consisting of practical product sampling and market research activities; Providing information relating to educational services; College consulting services, namely, assisting students in finding colleges and universities and completing the application process; Education services, namely, providing on-line information and guidance to students, parents and guidance counselors in the field of admissions and study programs at institutions of higher learning; Educational services, namely, providing on-line learning resources in the nature of study guides and study materials for students of primary, secondary and college levels; Providing a website featuring information about academic classes, in the nature of social networking links and other information, namely, course descriptions and credits, academic requirements and scheduling information