Computer hardware; computer software; computer software featuring entertainment content; computer software for creating an online communities relating to music and disk jockey culture; Pre-recorded audio, video, text and graphics all downloadable via the internet, all in the nature of entertainment content; entertainment related programs for use in electronic personal computers and handheld wireless devices; downloadable ringtones available via a global computer network and wireless devices featuring content related to music; downloadable pre-recorded video clips featuring content related to music, entertainment, cultural events, and related topics; downloadable pre-recorded audio clips featuring content in the field of music, entertainment, cultural events, and related topics; video shorts in the nature of downloadable video recordings featuring content in the field of music, entertainment, cultural events, and related topics; computer screensaver software; downloadable pre-recorded audio recordings featuring content in the field of music, entertainment, cultural events, and related topics; Video recordings featuring content in the field of music, entertainment, cultural events, and related topics; computer software for use as an application programming interface (API); Application programming interface (API) for computer software; print publications, including magazines and newspapers; advertising services, including print promotions; television broadcasting services; broadcasting pre-recorded videos featuring music, entertainment, cultural events, and related programs via computer and other communications networks; video on demand transmission services; broadcasting services, namely, the electronic transmission and streaming of digital audio, video, graphics, text and data via the internet, broadband systems, telephones, and portable and wireless communication devices; providing online chat rooms and bulletin boards for electronic transmission of messages among users in the field of music, entertainment, cultural events, and related programs via computer and other communications networks; entertainment services; education and entertainment services, namely, providing information in the field of music, entertainment, cultural events, and related topics over the internet; entertainment services, namely, providing a web site and on-line database in the field of music, entertainment, cultural events, and related topics; providing a web site and on-line database in the field of music, entertainment, cultural events, and related topics; entertainment services, namely the production of a broad spectrum of entertainment programs including those which feature or are on the topics of music, entertainment, talent contests, concerts, awards, dances, news, style and fashion; and entertainment in the form of live concerts, talent contests, music and award events; providing online journals, namely blogs featuring user-defined and user-published content; computer services; providing online non-downloadable computer software in the fields of music and social networking; providing a software platform for creating online communities related to music and disk jockey culture; disseminating information on music, entertainment, cultural events, and related topics; providing a website featuring information in the fields of music, disk jockeying, entertainment, cultural events, and related topic; application programming interface services software; social networking and introduction services