The mark consists of a design of a flesh-colored ghost-looking man representing a stylized intestine wearing a green and yellow hat outlined in brown, chewing a gold and brown ginseng. He holds three green leavesand one red flower in his mouth. He has two hose-looking exits on his head and tail, with white steam coming out of those exits. From the exit at the top of his head, there is a wording "Sok Pyeon Hae" in red. From the exit located on the bottom, there are three Korean letters in blue which transliterates into "Sok Pyeon Hae". The man has two black eyebrows, two big black, brown and white eyes, a nose, pink cheeks, and a mouth that also shows white teeth holding the ginseng. One of his arms holds the ginseng and one flexes his muscle. He wears two big white and turquoise shoes. There are brown and white outlines around the character, a gray shadow beneath the character, and a sky-blue background behind the character.