Providing a website on the internet as well as software applications on mobile devices for the purpose of connecting users based on their shared interests and for the distribution of content based on interests; providing a mechanism for users to source and share news, audio, video, images, events, deals and other content with other users based on shared interests; providing online computer databases and on-line searchable databases; software to enable uploading, posting, showing, displaying, tagging, blogging, commenting, conversing, forwarding, sharing or otherwise providing electronic media, links to electronic media or information over the Internet or other communications network; audio and video broadcasting services over the Internet or other communications network; providing forums for transmission of messages among users concerning user-defined content; application service provider (ASP) featuring software to enable uploading, posting, showing, displaying, tagging, commenting, conversing, blogging, sharing or otherwise providing electronic media or information over the Internet or other communications network; computer software development tools for social networking, building social networking applications and for allowing data retrieval, upload, access and management; application programming interface (API) for third-party software and online services; hosting online facilities for users to organize and conduct online and real-world (offline) meetings, gatherings, and interactive discussions; customized web pages featuring user-defined information, personal profiles and information; Internet- and mobile-based introduction and social networking services; providing online computer databases and online searchable databases in the field of interest-based social networking; marketing, advertising and promotion services; providing marketing and advertising consultation services; providing market research and information services; providing marketing data; creation of marketing tools to provide market and user information, namely, demographics, user interests, advertising performance, and trends; advertising and information distribution services, namely, providing advertising space via the full network (web and mobile applications); promoting the goods and services of others over the Internet; services which transfer users to other local and global web pages