Providing advertising, marketing and promotional services, namely, development of advertising campaigns for television, print media, mobile devices and the internet; providing consulting services in the field of facilitating the planning, buying, and selling of media; marketing and branding services, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; brand positioning services; business auditing; consumer marketing research and consulting related thereto; media monitoring services, namely, monitoring print media, television, radio, and other media for customer-specified topics, gathering relevant content on those topics, and providing documentation and analysis of that media content to others for business purposes; providing demand creation and lead generation activities and services