Retailing and wholesaling services, namely, retail and wholesale store services, online retail store services, online wholesale store services, and retail store outlets, all the aforesaid services featuring [ spectacles, ] sunglasses, [ eyeshades, anti-glare visors and glasses, goggles, goggles for swimming, skiing and snowboarding, ] eyewear cases, eyewear accessories, namely, straps, chains and cords, [ protective clothing, namely, diving suits, storage media, USB data storage memory devices, computers, apparatus for recording, storage, transmitting, reproducing or processing data, sound and/or images, namely, magnetic data carriers, tapes, cassettes and discs, audio tapes, pre-recorded films, namely, video films and DVD films, telecommunications equipment, apparatus, instruments and devices, namely, mobile telephones, videophones, and other handheld communications apparatus, messaging devices, mobile telephone housings, MP3 players, headphones, speakers, jewellery and costume jewellery, charms, ornaments, namely, ornamental pendants and ornamental pins, ] watches and clocks, [ watch accessories, namely, watch bands, watch cases, jewellery cases, ] medallions and badges, bags, namely, beach bags, [ all purpose sports bags, barrel bags, ] tote bags, [ carry-all bags, shopping bags, textile or mesh bags for merchandise packaging, ] shoulder bags, [ handbags, clutch bags, ] waistpacks, backpacks, [ cosmetic bags sold empty, ] travel bags, [ trunks, ] luggage, carry-on bags, [ garment bags for travel, ] wallets, [ purses, key cases, key chains key rings and key tags, umbrellas, ] towels, clothing, footwear, headgear, namely, shirts, T-shirts, singlets, blouses and tops, sweaters, jackets, pullovers, [ coats, ] dresses, skirts, trousers, pants, jeans, shorts, board shorts, surfwear, swimwear, sportswear, [ underwear, sleepwear, belts, scarves, gloves, ] socks, shoes, [ boots, ] sandals, [ thongs ] and slippers, hats, caps, beanies, wetsuits, wetsuit vests, boots, gloves and hoods, wetsuit shorts and tops. sporting goods, namely, surfboards, [ sailboards, kiteboards, ] bodyboards, [ wake boards, ] skateboards, [ parts, fittings and accessories for sporting goods, namely, parts, fittings and accessories for surfboards, sailboards, kiteboards, bodyboards, wake boards, skateboards, bags and covers for sporting goods, surfing traction system, grips, leg ropes and tethers for sporting goods, ] waxes for surfboards, skateboards, water bottles, [ lunch boxes, pencil cases, nail polish, make-up cases sold empty, head bands, shawls, ] travel mugs, [ covers and cases for mobile phones, covers and cases for portable music players, moulds for frozen ices, satchels, sheep-skin boots and shoes, laptop computer cases, ] lanyards, [ bottle openers, games, ] cameras, [ beach chairs, beach pillows, bike bags, ] portable coolers, [ DVDs, ] sun visors, rash shirts, wax combs, [ surfboard protectors in the nature of noses, fins and tails, surfboard fins, waist bags, ] sunscreens [, books, magazines, resin for surfboards ] ; marketing of entertainment, sporting and cultural events; customer loyalty services featuring loyalty card programs and discount card schemes, namely, administration of a discount program for enabling participants to obtain discounts on goods and services through the use of a discount membership card [, incentive schemes, namely, incentive award programs to promote that sale of products and services of others ] ; advertising and promotional services, namely, consumer loyalty programs in the nature of consumer loyalty services [ and customer club services ]