Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Consulting services in the field of internet marketing; Marketing consultation in the field of interactive marketing and marketing strategy consultation relating to web design, social marketing, search marketing, web development, strategy, marketing, email marketing, ecommerce, content management, user experience, and conversion rate optimization; On-line advertising and marketing services; Pay per click (PPC) advertising management services; Planning, design, development, maintenance, tracking and reporting of online marketing activities for third parties; Public relations; Social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions, all of the foregoing excluding college store-related marketing and advertising services

Computer services, namely, search engine optimization; Computer software development in the field of mobile applications; Creation, design, development and maintenance of Web sites for third parties; Planning, design, development, maintenance and optimization of online websites for third parties, all of the foregoing excluding college store-related computer services