The mark consists of a logo, off-center left, above two lines of horizontal script set on a white field. The logo is a solid powder blue circle containing the capital letters "PSA" in white print, off-center right, such that the bottom corner of the "A" slightly breaks the edge of the circle. The top line of horizontal print immediately below the circle contains the words "Plan Sponsor Advisors" in black print. The "S" in the word "Sponsor" is vertically aligned with the left edge of the blue circle above. The bottom line of horizontal print contains the words "Retirement Benefit Consultants" in powder blue print, and is indented so that the "R" in "Retirement" vertically aligns with the letter "S" in the word "Sponsor," above it.