The mark consists of the word "BIG" written in shaded letters that are blue at their top and white at their bottom. To the right of the word "BIG", there appears the word "MOVIES" having its "O" replaced with a shaded film reel that is blue at its top and white at its bottom. The remaining letters in the word "MOVIES", i.e., "M", "V", "I", "E", and "S", are written in shaded letters that are orange at their top and red at their bottom. The words "BIG" and "MOVIES" appear superimposed upon a strip of film having its frames colored gray and outlined in black. Beneath the word "MOVIES", there appears the letters "HD" written in gray and white inside of a black rectangle having a gray and white border and rounded corners. White star bursts appear (i) at the upper left-hand corner of the letter "B" in "BIG"; (ii) at the bottom edge of the film reel "O" and the upper right-hand corner of the letter "S" in the word "MOVIES"; and (iii) at the upper right-hand corner of the letter "D" in "HD".