The mark consists of a red circle divided by a yellow band in the middle and having a yellow outer border. In the center of the circle over the horizontal yellow line there appears the mark "JARLSBERG" in stylized blue letters with a thin white outer border. On the upper and lower half of the circle there appears a blue ribbon, which forms consecutive ovals containing the mark "JARLSBERG". The red circle is placed slightly above center of a ribbon of red running vertically with the following words stacked above the circle: the words "Unique Taste" in white and in script above the words "Premium Quality" in white and in script above the words "ALL NATURAL" in white and in standard characters above the word "EXCELLENT" in white and in standard characters above the words "SOURCE OF CALCIUM" in white and in standard characters. Below the red circle having a yellow outer border and closest to the circle working down and away are the words "Deli Fresh" in white and in script above the word "Slices" in white and in script above the words "SEMI-SOFT" in white and in standard characters above the words "PART-SKIM CHEESE" in white and in standard characters above the word "TINE" in white and in standard characters with a rectangular background carrier of red outlined in white and a container above the word "TINE" in blue and the word "NORWAY" below the rectangular background carrier. Near the upper right corner of the red ribbon, equally on part of the red ribbon and gray border are the words "THE ORIGINAL JARLSBERG TASTE SINCE 1956" in white and standard characters set in a circle of gray around two sets of white consecutive ovals, each set contains five ovals. The foreground design is set on a gray background and includes a series of sets of gray consecutive ovals randomly placed on the background.