The mark consists of a yellow circle from the middle of which and protuding to the upper right is a cartoon caracature of a great white shark wearing black sunglasses; the shark is grinning and the interior of its mouth is black; the mouth contains seven white triangular upper teeth and five white triangular lower teeth; there is a narrow black strip around the shark's mouth analogous to human lips; the area around the shark's mouth analogous to a man's beard is a light gray color; the balance of the shark's head and its dorsal fin are slate blue; the shark's lateral fin is also slate blue and is holding a circular item slightly to the left of the center of the mark which appears to have had a bite taken out of it; the item is yellow, but it is black along the upper edge where the bite occurred; the shark has three black gill slits to the left of its mouth; the words KILLER SNACKS appear in stylized red capital letters centered from left to right within the mark and curving to occupy one-quarter of a circle within the yellow circular area at the bottom of the mark; a narrow red band forms a perimeter to the entire mark.