Advertising services; advertising and marketing services; Advertising and marketing consulting services for advertisers in web-based and mobile communications network settings, for collecting, tracking and analyzing web and mobile communications device-user behavior and preferences for the purposes of targeting advertising audiences, managing advertising and marketing campaigns, and advertising optimization; Advertising and marketing services specializing in web-user and mobile communications network-user behavior, preference targeting, and advertising optimization for mobile communications network and web-based advertisers; Advertising and marketing services, namely, collecting, tracking and analyzing web and mobile communications device-user behavior and preferences for purposes of targeting advertising audiences, managing advertising and marketing campaigns, and advertising optimization; Connecting publishers and advertisers, via web- and mobile communications networks, for the purpose of buying and selling advertisements; Providing advertising information to publishers and advertisers, particularly pertaining to mobile communications network and web-user behavior, preference targeting, and advertising optimization; Advertising and marketing services, namely, providing a website to promote the goods and services of others by disseminating video clips and other premium advertising content over mobile communications networks and the Internet; Matching buyers of advertising with sellers of advertising, for business purposes; Advertising management services in the nature of tracking, analyzing, and reporting on data, demographics, and consumer behavioral information; Providing business and advertising information in the field of mobile communications and on-line advertising; Business services for advertisers, namely, providing real-time bidding and live inventory availability of mobile communications and on-line advertising opportunities; Advertising services, namely, contextual and audience targeting in the field of mobile communications and on-line advertising; Data collection and analysis services regarding web- and mobile communications network user behavior and preferences, for the purposes of contextual and audience targeting for advertising; Advertising and marketing services, namely, behavioral targeting of consumers through end-user behavioral pattern analysis; Data collection and analysis services regarding web- and mobile communications network user behavior patterns and preferences, for the purposes of behavioral targeting of consumers for advertising purposes; Tracking, measuring, and analysis of advertising for use by others in the dissemination of targeted advertisements and marketing messages online and over mobile communications networks

Information technology consultation in the fields of web-based and mobile communications-based advertising and marketing; Software development consulting services for advertisers in the field of web-based and mobile communications network settings for collecting, tracking and analyzing web and mobile communications device-user behavior and preferences for purposes of targeting advertising audiences, managing advertising and marketing campaigns, and advertising optimization