Information technology consultation in the fields of online advertising and marketing; Computer services, namely, acting as an application service provider in the field of information management to host computer application software for the collection, analyzing, tracking, managing, reporting, storage and sharing of data and information related to web user behavior and website traffic conducted via the internet, for purposes of targeting website audiences, and managing advertising and marketing campaigns; Providing web analytics tools in the nature of non-downloadable software and web analytics reports to clients for building behavioral profiles of website users; Providing temporary use of an online, non-downloadable computer software platform for creating and managing advertising networks, standardizing contextual and behavioral audience targeting, centralizing audience targeting, managing advertising orders and sales, analyzing and managing advertising financial data, inventory forecasting, and providing reports in connection therewith