Advertising and promotional services, namely, promoting the sales of goods and services of others through placement of advertisement and promotional displays on global computer network browser software and via related web sites, with advertisements and promotions displayed on the basis of individual users' Internet navigation history and geographic location; issuing points which may be redeemed or used for goods or services, such as gift certificates and coupons having been awarded or earned as part of using a search engine for online purchases; administration of a frequent user program that allows members to redeem points or awards for goods and/or services