Computer services, namely, providing an online scheduling service; computer services, namely, providing a social scheduling tool that pulls in location data to assist in location scheduling, pulls in contacts from other services to assist in inviting additional users, connects users scheduling with business owners being scheduled at, allows users to message through a scheduled event with or without an attached location, interfaces with email and SMS services to update users of changes or new messages, and provides access to edit, create, and view schedules events online, on a mobile browser, or on a mobile software client; application service provider featuring application programming interface (API) software for use in building software applications around online scheduling