Organisation of customer loyalty programs for commercial, promotional or advertising purposes; market research; distribution of advertising, marketing and promotional material; direct market advertising; digital advertising services; data processing, systematisation and management; development of advertising concepts; consultancy services relating to advertising, publicity and marketing; research services relating to advertising and marketing; advertising, marketing and promotional services; production of advertising material; preparation of advertising campaigns; compilation of advertisements for use on internet web pages; advertising for others; advertising and marketing services provided by means of social media.