Strategic market development and tactical business development solutions comprised of multi-faceted customer relationship measurement and survey research methodologies including modular questionnaire designs and corresponding report contents (e;g; reporting templates) combined with elements of competitive benchmarking, knowledge management, and strategic decision guidance systems including but not limited to evaluating the competitiveness of one or more companies with regard to acceptance and utilization in the marketplace, marketing and sales effectiveness, customer satisfaction, customer loyalty, customer commitment, customer vulnerability, perceived value vs; actual derived value, and corporate/brand image; May includes electronic and non-electronic renderings, output/s, and format/s