The mark consists of a stylized term "Farrelli's" written in yellow and set on a black background; a stylized term "On Fire!" written in white with a black border, with a fire composed of yellow, orange and red flames on top of brown logs in the background of the term "On Fire!"; and a stylized term "Wood Fire Pizza" in black letters on a white background, with the stylized term "Wood Fire Pizza" being positioned below the other stylized terms as well as the black background. The stylized terms "Farrelli's" and "On Fire!" are set on a black background surrounded by a red border, with red, orange and yellow stripes running horizontally across the lower portion of the black background behind the fire. Beginning at the top, the order of the five, horizontal stripes are red, orange, yellow, orange and red.