General business networking referral services, namely, promoting the goods and services of others by passing business leads and referrals among group members; direct marketing services, namely, organization of direct consumer-to-consumer promotional and advertising campaigns via cellular phones, interactive multimedia, and global computer networks; advertising and publicity services; advertising and advertisement services, namely, creation of Internet, radio, and television advertising, commercials, and infomercials; advertising, including promotion of products and services of third parties through sponsoring arrangements and license agreements relating to entertainment and sporting events; cooperative advertising and marketing; developing promotional campaigns for business; distribution of samples and publicity materials for publicity and demonstration purposes; promoting parties and special events of others; referrals in the fields of entertainment and general consumer goods; business and consumer networking; promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with game competitions and entertainment events