On-line retail store services featuring books, music, videotapes, audiocassettes, compact discs, floppy discs and CD-Roms, printed matters, phonographs, recorded music, toys, household electronic appliances; applied electronic machines and apparatus, manual and power tools, soaps, perfumery, cosmetics, paints, handbags, bags and their substitutes, umbrellas, materials for building and construction, furniture, apparel and accessories, shoes, jewelry and watches, computer and computer software, camera and photo cell phones and service, pet supplies, office products, magazine subscriptions, fabric, indoor ornaments of textile, tableware, heaters, cosmetic utensils, yarns and thread for textile use, kitchen and household utensils, games and playthings, electronic publications and greeting cards;; Providing a searchable online advertising guide featuring the goods and services of other online vendors on the internet