Graduated rulers; folding rulers; tape ruler; pre-recorded media featuring animated cartoons, namely video cassettes, video tapes, compact discs, audio cassette tapes, digital video discs, CD ROM's, video game cartridges, and computer discs; computer game programs; computer game software; children's educational and entertainment software; downloadable electronic publications, namely, information pamphlets, activity sheets, coloring sheets and newsletters for children's education; books pre-recorded on disc and on tape and talking books in the field of children's education; protective articles for sports, namely, cycle helmets

Paper, cardboard and goods made from these materials, namely, printed catalogs, art reproductions, awards, and invitations; book bindings; photographs; artists' materials, namely, paint brushes; plastic bags for packaging; stationery; printed teaching materials in the field of children's education; books in the field of children's education; story books; children's books; coloring books; comic books; bookmarks; calendars; blank cards, note cards and greeting cards; folders for stationery and papers; photograph, event, and coin albums; binders; writing pads and paper; sketch books, legal pads; memo pads; pens and pen sets; spiral notebooks and note pads; adhesive duplicating inks and adhesive ink stamps; document files and paper boxes for stationery and papers; magazines and newsletters in the field of children's education; modeling clay; paint boxes, paintbrushes, pastels, crayons, pencils; cases, holders and stands for pens, pencils, pastels and crayons; pencil sharpeners; rubber erasers; drawing and drafting rulers; printed pictures and posters; post cards; scrap books; stencils; stickers; iron-on and plastic transfers; paper tablecloths, paper mats, napkins of paper; wrapping paper; sticker; children's activity books; modeling compound; modeling compounds and apparatus to work with said modeling compound sold as sets; namely, molds for use with modeling compounds; paper party hats; storybook

Games, namely children's educational games; Pretend toy playthings, namely playhouses, tea sets, clocks, musical instruments, magic tricks, science equipment, dressing tables, pirate ships, and fishing boats; toy science laboratory and surgical equipment and accessories therefore; toys made of metal, rubber, plastic, plush, wood and paper, namely, action figures, dolls; toy model vehicles; toy building blocks; building games; toy mobiles; masks, namely masquerade, Halloween; puppets; hand puppets; kites; balloons; articles for use with games, namely, game tables; novelties for parties, namely, novelty hats; soft toys; cuddly toys, namely teddy bears and animals; stuffed toys; clothes and accessories for dolls or soft toys; doll's prams; bath toys; board games; jigsaw puzzles; manipulative puzzles; card games; playing cards; gymnastic and sporting articles, namely, basketball hoops; protective articles for sports, namely, elbow and knee pads; infant rattles; soft sculpted toy figures; balls, namely, basketballs, soccer balls; battery-operated action toys; ride-on-toys; Christmas tree ornaments and decorations; party favors in the nature of small toys; skateboards; ice skates; snow skis; flying discs; hockey sticks; playground equipment, namely sandboxes and slides; swimming aids, namely, pool rings and water rings; inflatable swimming pools; pool toys, namely, foam floats, water squirting toys, namely, plastic water sprays; infant action crib toys; bubble-making wand and soap bubble solution sets; toy figures; action figures; action figure accessories and environments; toy cookware; mask puppets; toy banks, toy tools; toy tool belts; toy hard hats; craft set for decorating balloons; electronic educational game machines for children

Advertising and advertising services; distribution of advertising materials; preparation of advertising, namely, preparing advertisements for others and preparation of custom advertisement for others

Telecommunication services, namely, providing telegraph, radio broadcasting and transmission, satellite broadcasting and transmission and communication, and information transmission services via digital network; cable television, radio, and television broadcasting; radio, television, and satellite program broadcasting; mobile radio communication services; mobile telephone communication services; communication services, namely Internet broadcasting, transmitting streamed sound and audio-visual recordings via the Internet and television program transmission services

Production of animated cartoons; animated motion picture film production; production of animated television and cable programs; production, distribution of radio and television programs for others; rental of videotapes and videotapes of pre-recorded television programs and films; television entertainment, namely, television programming and a continuing children's educational show broadcast over television; entertainment and education services, namely, providing courses of literary instruction at the kindergarten, primary and secondary levels for the development of children's intellectual and mental faculties; providing educational and entertainment information via the global computer network, namely, providing information in the field of early years and primary education via the Internet; publication of educational materials, namely, publication of books, teaching materials, magazines, comic books, computer software manuals, newspapers, audio-video and audio visual recordings and multi-media recordings; providing entertainment activities and games via the Internet, namely, providing a computer game that may be accessed network-wide by network users; providing online games via the Internet; publishing of books and on-line journals; publication of educational magazines